Boosting Signups by 519% and Increasing App Installs by 335%

Moniepoint is a fast-growing African fintech platform providing businesses and individuals with digital banking, payments, credit, and financial management solutions.

Moniepoint aimed to accelerate user acquisition in Nigeria’s fintech market by attracting high-intent users likely to sign up and complete transactions. The key challenge was scaling growth efficiently and driving long-term engagement.

Mobupps leveraged its MobuppsX technology to support data-driven user acquisition and real-time bidding strategies. By identifying valuable audience segments, Mobupps helped Moniepoint drive transaction growth and scale customer acquisition efficiently.

To know more about this campaign, download the case study!